social media

The question is no longer “should we be on social media?” You are already on it. Your clients and customers have already taken to their social channels to profess their love or frustration with you. You may not even know it yet.

Then what is the question? The question is “how can I best engage our audience through social media?” We help our clients answer that question by identifying the right social channels, posting strategy and frequency, creative approach, and much more. While sometimes we build a strategy for our clients, we often help by managing their channels, creating posts, and responding to questions. Basically, if you have a social media challenge, we have the answer.

case study: pacific rim

With the popularity of Riesling on the rise, Pacific Rim wanted to build, inspire, and empower their loyal following to share the wine they love so much. We partnered with them to create an impactful social strategy and to handle the daily management of a number of social channels.

big ideas

nice meme!

Ah, the complex relationship between memes, viral content, and marketing. Not all memes go viral and not all viral posts are memetic, but both are in the toolbox of the savvy marketer. Viral content is straightforward – the posts, photos, or videos that travel quickly through many platforms racking up millions of shares, clicks, and … Read More